Develop

• Curiosity: always ask why
• If you don't understand why something is the way it is... figure it out, it's that way for a reason.
• Take the problem to a somewhat deeper level.
• How do you present your idea?

Black Swan Events

1995-2001

• Google created the search engine and every one was creating new businesses.
• 2001 - major recession: the internet 'bubble' bursts and Enron (oil company) bankruptcy (widespread fraud).
• Legislation "Sarbanes Oxley" was passed by Congress to prevent such an event from ever happening again.

Brief

It's hard to be concise.

I would have made it shorter, but I didn't have enough time

The Elements of Style by William Strunk Jr.